Sony Digital Signage Current

FW-85BZ35P

Sony FW-85BZ35P 85-inch 4K HDR Professional Display

Screen size: 85"
Resolution: 3840 x 2160
Brightness: 500 nit
Operation: 24/7

Priceon request

QuotationWithin 1 working day

DeliveryConfirmed with your quote, based on stock

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Overview

The Sony FW-85BZ35P is an 85-inch Pro BRAVIA professional display with 3840 x 2160 4K resolution, 500 cd/m² brightness and a Deep Black Non-Glare Standard coating that reduces reflections in bright rooms. It runs Android with 32GB of storage, is rated for 24/7 operation and has an IP5X dust-resistant chassis. It suits Qatari retail spaces, corporate lobbies and classrooms that need a large screen for continuous display. Request a quote to plan your order.

What the FW-85BZ35P is built to do

The Sony FW-85BZ35P is an 85-inch member of the Pro BRAVIA BZ35P range, a professional display for screens that run for long hours in shops, offices and teaching spaces. Its 3840 x 2160 VA panel uses direct LED backlighting with frame dimming and is rated at 500 cd/m² brightness. The XR Processor handles picture processing and upscales lower-resolution sources to near-4K detail.

Image quality where light is a problem

Large screens in Qatar often struggle with glare from sunlit atriums, glass-fronted lobbies and open classrooms. The Deep Black Non-Glare Standard coating carries a 25% haze rating, which softens reflections, while the 4500:1 contrast ratio keeps dark scenes readable. The panel covers 92% of the DCI-P3 colour gamut, supports HDR10 and HLG, and has a specified viewing angle of 178 degrees both horizontally and vertically, so people seated at the sides of a room see the same picture.

Where it fits in Qatar

A shopping mall in West Bay or Msheireb showing promotional loops at a store entrance. The built-in Android platform and Real-Time Clock keep content schedules running without an external media player.
A private school in Al Wakrah fitting out a large classroom or assembly hall. The four side HDMI inputs and two side USB ports let teachers connect laptops and play media from a drive.
A bank or government branch in Al Rayyan or Lusail running several screens across multiple sites, managed through supported remote management applications and a wired Ethernet connection.

Planning the installation

At approximately 41.5 kg without stand, and measuring 191.0 x 109.1 x 7.3 cm, the panel needs a wall or stand rated for its weight. The centrally positioned 400 x 400 mm VESA pattern allows horizontal or portrait mounting, and the integral carry handles help with safe lifting. We recommend a free site survey from SmartRooms Qatar to check wall structure and viewing height before mounting. The chassis meets IP5X dust protection and the display is rated for 24/7 operation. The source data does not give an operating temperature range, so confirm the installation environment, especially rooms with direct sun exposure, with the SmartRooms Qatar team before you order.

Controls, security and running costs

Pro Mode, a simplified home screen and the option to lock physical buttons, the remote and selected functions help limit tampering in public areas. HDMI Auto Wake-Up powers the display when a laptop or HDMI device connects. Rated power consumption is 252 W, standby draw is 0.5 W, and the manufacturer states power consumption is reduced by up to 31% compared with previous models.

Request a quote from SmartRooms Qatar for the FW-85BZ35P, with delivery to all eight municipalities of Qatar and professional installation available. Quotations are usually issued within one working day. Send your site details and quantity, and we will confirm availability and an estimated lead time with your quotation.

Highlights

85-inch 4K panel with 3840 x 2160 pixel resolution
500 cd/m² brightness with Deep Black Non-Glare Standard coating
HDR10 and HLG support with 4500:1 contrast ratio
Built-in Android platform and 32GB storage, no set-top box needed
IP5X dust-resistant chassis rated for 24/7 operation
VESA 400 x 400 mm mounting with portrait and tilt compatibility

Estimated timeline

Quotation within 1 working day · delivery timing depends on stock availability, and we confirm it with your quotation.

Specifications

58 specifications · Source: manufacturer · checked Oct 2026

General Features8

Screen Size: 85"
Brightness (cd/m²): 500
Contrast Ratio: 4500:1
Dynamic Contrast Ratio: 400,000:1
Response Time (Gray to gray, Typical, ms): 8
Display Resolution (H x V, pixels): 3840 x 2160
HDR (High Dynamic Range) Compatibility: Yes (HDR10,HLG)
Portrait/Tilt Compatibility: Yes

Display Features10

Dimming Type: Frame Dimming
Panel Type: VA
Backlight Type: Direct LED
Colour Gamut (DCI-P3): 92%
Picture Processor: XR Processor
Operation Time: 24/7
Deep Black Non-Glare: Standard
Haze (%): 25%
Viewing Angle (Right/Left): 178 (89 / 89) degree (CR >10)
Viewing Angle (Up/Down): 178 (89 / 89) degree (CR >10)

Video Specification1

HDMI Signal: 4096x2160p(24, 50, 60Hz), 3840x2160p(24, 25, 30, 50, 60Hz), 1080p(24, 30, 50, 60Hz), 1080i(50, 60Hz), 720p(24, 30, 50, 60Hz), 576p 480p

Audio Specification1

Audio Power Output: 20W

Professional Features8

IP Rating (Dust resistant): IP5X
Real-Time Clock: Yes
Pro Mode: Yes
HDMI Auto Wake-Up: Yes
HTML5 Platform: Yes
Multicast/IPTV: TBD
Operating System: Android
On-board Storage (GB): 32GB

Network Specification1

Wireless LAN: Integrated

Convenience Features5

USB Playback Codecs: MPEG1:MPEG1 / MPEG2PS:MPEG2 / MPEG2TS(HDV,AVCHD):MPEG2,AVC / MP4(XAVCS):AVC,MPEG4,HEVC / AVI,MotionJpeg / MOV:AVC,MPEG4,MotionJpeg / MKV,AVC,MPEG4,VP8.HEVC / WEBM:VP8 / 3GPP:MPEG4,AVC / MP3 / ASF(WMA) / LPCM / WAV / MP4AAC / FLAC / JPEG
On Screen Clock: Yes
Sleep Timer: Yes
On/Off Timer: Yes
Apple AirPlay: Yes

Control Specifications3

IP Control: Yes
RS-232C Control: Yes
HDMI-CEC: Yes

Inputs and Outputs4

HDCP: HDCP2.3(for HDMI1/2/3/4)
HDMI Inputs Total: 4 (Side)
USB Ports: 2(Side)
Ethernet Inputs: 1(Side)

Design Features1

VESA® Hole Pitch (W x H): 400 x 400 mm / 15 3/4 x 15 3/4 inch

Environment Specifications10

On-Mode Power Consumption (EPREL): 113 kWh/1000h
Power Consumption (in Standby): 0.5 W
Dynamic Backlight Control: Yes
Power Saving Mode: Yes
Rated Power Consumption: 252 W
Power Consumption (Networked Standby) (for Saudi Arabia only): 2.00 W (Wi-Fi) / 2.00 W (Ethernet) / 2.00 W (HDMI)
Power Consumption (Off Mode) (for Saudi Arabia only): Not applicable
Standby Mode Activated (Default) (for Saudi Arabia only): Within 4 hours
Power Consumption (in standby with all network ports connected) (for Saudi Arabia only): Less than 5.00 W
Wireless Network(s) On / Off Switch (Energy) (for Saudi Arabia only): To turn on / off Wi-Fi, press HOME / MENU button on the remote control, then select [Settings] - [Network and Internet] - [Wi-Fi].

Certificates2

EPEAT: TBD
EMC: TBD

Measurements2

Dimension of TV without Stand (W x H x D): Approx. 191.0 x 109.1 x 7.3 cm
Dimension of Package Carton (W x H x D): TBD

Weight2

Weight of TV without Stand: Approx. 41.5 kg
Weight of Package Carton (Gross): TBD

Downloads

25 files from the manufacturer

Questions about FW-85BZ35P

Who is the Sony FW-85BZ35P designed for?

The FW-85BZ35P suits organisations that need a large, continuously running screen for signage, meetings or teaching. Its 85-inch 3840 x 2160 panel is sized for a boardroom, a lecture hall or a retail window display, where a 65-inch screen would feel too small for the audience. It is a professional display built for long operating hours rather than a consumer television.

Will the screen be readable in a sunlit lobby in West Bay?

The Deep Black Non-Glare Standard coating, with a 25% haze rating, reduces reflections, and the screen is rated at 500 cd/m² with a 4500:1 contrast ratio. A lobby facing a glass façade still needs a site check, because the position of the panel relative to windows changes how much glare reaches the screen. SmartRooms Qatar offers a free site survey so the team can review placement and angle before you order.

Can it run 24 hours a day in a hot, dusty location?

The panel is rated for 24/7 operation and its chassis meets IP5X dust protection, which matters on dusty days common in Qatar. The source data does not give an operating temperature range, so we do not state one. For a semi-open lobby or a room with direct sun, ask the SmartRooms Qatar team to confirm the installation environment against the manufacturer documentation before placing your order.

Do I need a media player to run digital signage?

No external set-top box is needed, because the display has a built-in system-on-chip platform that runs signage without extra hardware. A Real-Time Clock keeps content management schedules maintained even when the display power is switched off. A shopping mall entrance in Msheireb can therefore run a promotional loop with fewer cables, though you should confirm that your content management software is supported before ordering.

Which inputs and ports are available?

The side of the panel has four HDMI inputs, two USB ports and one Ethernet port. The display also offers RS-232C and IP control for system integration, plus HDMI-CEC. HDCP 2.3 is supported on HDMI inputs 1 to 4, which matters when protected content from a laptop or media player is shown. Wireless LAN is integrated into the display.

Does it support HDR and 4K input signals?

Yes, the display is compatible with HDR10 and HLG. The listed HDMI signals include 3840 x 2160p at 24, 25, 30, 50 and 60Hz, plus 4096 x 2160p at 24, 50 and 60Hz. Lower resolutions such as 1080p and 720p are also accepted, and lower-resolution content is upscaled to near-4K quality by the XR Processor.

How is it mounted and how heavy is it?

The display weighs approximately 41.5 kg without stand and measures 191.0 x 109.1 x 7.3 cm. It uses a 400 x 400 mm VESA pattern and integral carry handles. Because of its weight, a wall bracket must be confirmed against the wall structure, and a free site survey from SmartRooms Qatar is recommended before a professional installation, particularly in a school hall or a mall corridor.

Can it be used in portrait orientation?

Yes, the FW-85BZ35P is listed as compatible with portrait and tilt orientation, and its VESA pattern is centred to support both horizontal and vertical mounting. Portrait use suits menu boards, wayfinding and vertical promotional content in a retail store in Msheireb or a clinic reception, where narrow, evenly sized bezels also help the screen blend into the space.

Can a bank or government office manage several screens across sites?

The display supports remote management applications from Sony and other developers, which can provide setup, control, monitoring and maintenance over the cloud. Zero touch provisioning reduces the effort of large multi-screen deployments. Application support varies by sales region, so confirm which application is available in Qatar with the SmartRooms Qatar team when managing branches across Doha, Al Rayyan and Lusail.

Can we order through an LPO or a government tender?

Yes, SmartRooms Qatar accepts purchase orders (LPOs) and government tenders, including those on Monaqasat. Payment can be made by bank transfer, cheque or purchase order. A school ordering several FW-85BZ35P units can send its quantities and site details, and quotations are usually issued within one working day, with delivery to all eight municipalities of Qatar and professional installation available.