BenQ Smart Signage ST6504 65-inch 4K Display

Name: BenQ Smart Signage ST6504 65-inch 4K Display
Brand: BenQ
SKU: benq-st6504
Availability: InStock

Overview

The BenQ ST6504 is the 65-inch model in the ST04 4K smart signage series, with a 3840 × 2160 panel, 350 nits typical brightness and 18/7 operation. It runs Android 14, supports landscape and portrait mounting, and includes two 12 W speakers plus X-Sign and DMS management software. It suits school corridors, cafeterias and reception areas across Qatar. Request a quote from SmartRooms Qatar.

What the BenQ ST6504 is built to do

The BenQ ST6504 is the 65-inch model in the ST04 4K smart signage series. It combines a UHD panel with an Android 14 player in one unit, so content can run on the display itself without a separate media box. It suits shared areas that need messages on screen for long hours, such as timetables, wayfinding maps, menus, event schedules and service announcements.

Specifications that matter for planning

The 3840 × 2160 panel covers an active area of 1428.5 × 803.5 mm. Typical brightness is 350 nits, typical contrast is 1200:1, and the 10-bit colour depth supports 99% sRGB and 72% NTSC coverage. The display is rated for 18 hours of operation a day, seven days a week, with a typical backlight life of 30,000 hours. Its 8 ms response time and landscape or portrait orientation make it flexible for both moving images and tall schedules.

Connectivity covers the basics for signage: two HDMI 2.0 inputs, two USB-A 2.0 ports, one 10/100 Mbps Ethernet port, and one RS-232 port for control. There is no built-in Wi-Fi, so network connection is wired. Two 12 W speakers and an IR sensor are built in. Power input is AC 100–240 V at 50/60 Hz, with typical consumption of 76 W and standby below 0.5 W, and the unit carries ENERGY STAR certification.

Where it fits in Qatar

Private schools in Al Wakrah or Al Rayyan: corridor and cafeteria screens showing timetables, lunch menus and announcements, with content updated from one office.
Clinics and hospital waiting areas in Al Sadd or Msheireb: queue numbers, health awareness messages and wayfinding, with the panel placed in an air-conditioned space away from direct sun.
Government service halls and business lobbies in West Bay or Lusail: bilingual service information and visitor directions, with the schedule adjusted to opening hours.

What to plan before ordering

The panel uses a VESA 400 × 400 mm mount pattern with four M6 screws. A wall mount is not included, so it should be quoted separately. The unit weighs 16.9 kg and ships at 25.3 kg, with dimensions of 1452.9 × 829.2 × 59.7 mm, so plan for two people to lift it. The operating range is 0 to 40°C with 10 to 80% humidity, non-condensing. In Qatar's summer, keep the display in a cooled space and away from windows that receive direct sun. A free site survey from SmartRooms Qatar can confirm the wall, the cable route and the power outlet before installation.

Managing several screens from one place

X-Sign lets content teams build announcements from editable templates and send them in real time or on a schedule to one display, a group or every screen. The BenQ Device Management Solution, DMS, lets IT staff change settings, set power schedules, schedule firmware updates, view analytics and provision new units by scanning barcodes. InstaShare 2 supports wireless sharing from common laptops, tablets and phones, and IT admins can decide whether screen sharing is enabled. Wake on HDMI and Wake on LAN keep units ready when needed.

If your organisation is ordering several units, a single purchase order (LPO) or a government tender reference can cover them together. Request a quote from SmartRooms Qatar to confirm the accessories, mounting and delivery details for your site. Quotations are usually issued within one working day.

Highlights

65-inch 4K UHD panel at 3840 × 2160 pixels
350 nits typical brightness and 1200:1 contrast
Rated for 18 hours a day, seven days a week
Landscape and portrait use with VESA 400 × 400 mm mount
Android 14 with X-Sign and DMS software
Two 12 W speakers and built-in IR sensor

Estimated timeline

Quotation within 1 working day · delivery timing depends on stock availability, and we confirm it with your quotation.

Specifications

74 specifications · Source: manufacturer · checked Oct 2026

Panel14

Screen size: 65''
Panel type: ADS
Active area: 1428.5 × 803.5 mm
Aspect ratio: 16:9
Resolution: UHD 3840 × 2160 pixels
Response time: 8 ms
Color depth: 10-bit
Orientation: Landscape and Portrait
Operation hours: 18 hours / 7 days
Panel brightness (typical): 350 nits
Contrast ratio (typical): 1200:1
Dynamic contrast ratio: N/A
Color gamut: CIE 1976: 99% sRGB, 72% NTSC
Backlight life (typical): 30,000 hrs

Glass3

Germ-resistant technology: N/A
Anti-glare: N/A
Hardness: N/A

Touch screen3

Touch technology: N/A
Touch points: N/A
Touch response time: N/A

Connectivity16

HDMI (in | out): 2 × HDMI 2.0 | No
DisplayPort: N/A
USB-A: 2 × 2.0
USB-C: N/A
USB-B (for touch): N/A
3.5 mm Line in (1): N/A
VGA: N/A
3.5 mm Line out: Earphone × 1
OPS slot (for slot-in PC): N/A
Micro SD reader: N/A
Wi-Fi: N/A
Bluetooth®: N/A
S/PDIF out: N/A
Ethernet: 10 / 100 Mbps (Android) × 1
3.5 mm Line in (2): N/A
RS-232: 1 | 0

Built-in peripherals10

NFC sensor: N/A
Ambient light sensor: N/A
IR sensor: Yes
Motion sensor: N/A
Microphone: N/A
Speaker: 2 × 12 W
Camera: N/A
Air sensor: N/A
Subwoofer: N/A
Air Ionizer: N/A

Power3

ENERGY STAR®: Yes
Power: AC 100-240V 50/60Hz
Typical power consumption: 76 W

Physical5

Dimensions (W x H x D): 1452.9 × 829.2 × 59.7 mm(57.2 × 32.7 × 2.4 inch)
Shipping dimensions (W x H x D): 1635 × 987 × 159 mm(64.4 × 38.9 × 6.3 inch)
Weight (product I shipping): 16.9 kg | 25.3 kg (37.3 lbs | 55.8 lbs)
Mount (screws): VESA 400 × 400 mm (4 × M6 × 15L)
Pen Tray: N/A

Environment4

Operating temperature: 0°C ~ 40°C | 32°F ~ 104°F
Storage temperature: -10°C ~ 60°C | 14°F ~ 140°F
Storage humidity: 10% ~ 80% RH non-condensing
Operating humidity: 10% ~ 80% RH non-condensing

Software8

Whiteboarding: N/A
Wireless screen sharing: InstaShare 2
Device management: DMS
Account management: N/A
Flicker Free: N/A
Quick access tool: N/A
Broadcast system: X-Sign
Low Blue Light: N/A

Accessories4

Cables: 1 × HDMI (1.5 m | 4.9 ft), 1 × RS232 (1.8 m | 5.9 ft)
Wall mount: N/A
Pen: N/A
Remote control: 1

System4

GPU: G52 MC1
CPU: A73 × 4
Memory | Storage: 4GB I 32GB
OS: Android 14.0

Downloads

6 files from the manufacturer

PDF Datasheets benq-4k-smart-signage-st04-brochure.pdf 7.8 MB PDF Manuals & guides IH_EN_260519104241.pdf 14.5 MB PDF Manuals & guides RCUM_EN_250616103457.pdf 968 KB PDF Manuals & guides RS232 & LAN Command List_v1.00_Others_250327143214.pdf 488 KB ZIP Drawings & CAD · Opens on manufacturer site ST6504_Display Drawing_3.00_Others_251013132005.zip PDF Certificates & compliance ST6504_PCF_EN_250529083909.pdf 246 KB

Questions about ST6504

Where do organisations in Qatar typically use the BenQ ST6504?

Schools, clinics, government service halls and hotel lobbies are the typical fit. The 65-inch 4K panel is large enough for corridor and waiting-area viewing, and 350 nits typical brightness suits bright indoor rooms. Rated operation of 18 hours a day, seven days a week, means it can run daily timetables, menus and announcements. Confirm the planned spot is air-conditioned before installation.

Can the ST6504 be mounted in portrait orientation?

Yes. The data lists landscape and portrait orientation, and the panel uses a VESA 400 × 400 mm mount pattern with four M6 screws. Portrait mounting suits vertical menus, directory boards and queue information in narrow corridors. Check the wall orientation and load-bearing structure with a site survey before drilling, and quote a wall mount separately because one is not included.

How does the ST6504 handle summer heat in Doha?

The rated operating temperature is 0 to 40°C with 10 to 80% humidity, non-condensing. Doha summer temperatures can exceed 45°C, so the display should sit in an air-conditioned interior, away from windows and direct sun, not in an open or poorly ventilated lobby. A pre-installation survey can confirm the ventilation and cooling in the room you choose.

Can school timetables and announcements be updated without visiting each screen?

Yes, that is what X-Sign is for. It provides editable templates for announcements, school maps, menus and team scores, and it can send content in real time or on a schedule to one ST04 display, a group or all of them. A school in Al Wakrah with corridor and cafeteria screens can update timetables from the administration office.

What connections does the ST6504 offer for laptops and media players?

It has two HDMI 2.0 inputs, two USB-A 2.0 ports, one 10/100 Mbps Ethernet port, one RS-232 port and an earphone output. The package includes one 1.5 m HDMI cable, one 1.8 m RS-232 cable and a remote control. The display has no HDMI output, so plan where your source device will sit relative to the mounting point.

Does the ST6504 have built-in Wi-Fi?

No. The specification lists Wi-Fi and Bluetooth as not available, so the unit connects to the network through its 10/100 Mbps Ethernet port. Plan a wired network point near the mounting position, and check the switch and cable route with your IT team during the site survey. InstaShare 2 screen sharing then runs over that network from users' laptops and phones.

Is Qatar's 240 V supply suitable for this display?

The power input is listed as AC 100 to 240 V at 50/60 Hz, which covers Qatar's 240 V, 50 Hz mains supply. Typical consumption is 76 W and standby power is below 0.5 W. The plug type is not part of the source data, so confirm the cable and plug configuration in the quotation before ordering.

How can an IT team manage several ST04 displays from one office in Lusail?

The BenQ Device Management Solution, DMS, lets administrators change settings, set power schedules, schedule firmware updates, view device analytics and install or block apps on every display. New units can be provisioned by scanning the barcode on the box. A company with an office in Lusail and sites across Doha can monitor its displays from one place.

Is a wall mount included with the ST6504?

No. The accessories listed are one HDMI cable, one RS-232 cable and a remote control, with no wall mount. Ask for a wall mount in the quotation, and confirm its load rating against the 16.9 kg unit weight and the 25.3 kg shipping weight. Plan two people for installation because of the panel's size.

How large and heavy is the unit, and what should I plan for?

The display measures 1452.9 × 829.2 × 59.7 mm and weighs 16.9 kg, with a shipping weight of 25.3 kg. Its active area is 1428.5 × 803.5 mm. Plan a wall section that can carry the load, clear space for the cable route and two people for lifting. A free site survey from SmartRooms Qatar helps confirm these details before delivery.

Is the ST6504 suitable for a clinic or hospital waiting area in Al Sadd?

It can suit a waiting area for queue information, health awareness messages and wayfinding, with X-Sign scheduling the content. Choose a location away from direct sun and within the 0 to 40°C operating range, and check the wall during a site survey. The IR sensor lock also blocks unauthorised access from universal remotes, which helps keep settings secure in public areas.

How do government offices and schools order several units with an LPO?

An organisation can issue one purchase order (LPO) covering several units, or reference a government tender such as those on Monaqasat. Payment can be made by bank transfer, cheque or purchase order. Request a quote that lists the number of units, the mount type and delivery to your municipality. Quotations are usually issued within one working day, and products are covered by the manufacturer's warranty.